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Jaxson Maximus showroom featured on HBO’s The Shop starting DJ Khaled and produced by LeBron James and Maverick Carter on

“The concept really formed based around the idea that men just want to go to one location and do all their services together, including haircuts and custom clothing. They want to see more of an experience than doing a chore”

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Madison Boehm, co-founder and COO of Jaxson Maximus, located in Miami, FL, USA.

A men’s one-stop-shop in the heart of Brickell, Jaxson Maximus offers custom suiting, grooming services, and alterations. Just as the business was off to a successful start, they were forced to close down due to COVID-19. Taking advantage of the work-from-home trends, the father-daughter duo were able to pivot and develop a custom athleisure brand to satisfy their clients that were no longer wearing suits everyday.

Jaxson Maximus is a Miami-based barbershop. It was established to provide a quality grooming experience for male customers. The shop’s stylists are trained in creating haircuts, hair colors, and treatments that would best suit the client’s hair needs or goals. They can refresh a client’s look by giving recommendations and changing up their hairstyle. The shop prioritizes the client’s confidence in himself. Other services include wedding outfits alterations, customizations, and packages for grooms and groomsmen. Other services include a complete custom clothing experience, full-service tailor-shop for men’s and women’s alterations, and various lifestyle memberships. It truly is Miami’s ultimate man cave!

Jaxson Maximus, situated in Miami, was established to provide male customers with a high-quality grooming experience. The shop’s stylists are qualified to create haircuts, hair colors, and therapies that are tailored to the client’s specific hair needs or objectives. They will revitalize a client’s appearance by making suggestions and modifying their hairstyle. The shop places a premium on the client’s self-assurance. Other options include wedding dress modifications, customizations, and grooms and groomsmen kits.

Step into Jaxson Maximus, and you are suddenly in the coolest, classiest, full-service man cave in the country. Located in Miami’s financial district, the sophisticated, modern, industrial design of Jaxson Maximus is masculine but refined and provides a comfortable, welcoming atmosphere with its complementary full-service whiskey and scotch bar and state-of-the-art, custom pool table. If you’re looking for salon inspiration – look no further.

lright, so for those in our community who might not be familiar with your business, can you tell us more?
Jaxson Maximus was founded in 2018 by my father and me, Christian and Madison Boehm. Jaxson Maximus combines a 12 chair men’s salon, custom clothier, and full tailor shop all in one awesome location. Our main storefront is located on the first floor of the Panorama Tower, the tallest residential building outside of Manhattan, in Brickell, and is just short of 4,000 square feet. Our clients are mainly working professional men that are located in Brickell and the surrounding area.

Jaxson Maximus, a custom clothing shop headquartered within Brickell in Miami, Florida, offers three different elements that make their business stand out from the crowd: they make custom clothing, they are a full salon and barber shop, and they have a full service tailor shop, all in one location. The concept was founded by a father-daughter duo who wanted to bring something new and innovative to the industry.

Miami luxury men’s salon Jaxson Maximus offers a high-touch, one-stop grooming experience in its 4,000 square-foot Miami location. Visitors can get haircuts and a range of additional boutique grooming services, or get their clothing customized at the full-service tailor shop and purchase custom suits and shirts, guided by a highly-personalized professional consultation. When lockdown started, though, this experiential business model quickly became impossible to execute.